VIVAPUR® MCC
VIVAPUR® MCC

VIVAPUR® MCC

Highly pure microcrystalline cellulose with an outstanding functionality made of plant-based sources.

JRS Food Ingredients offers the most complete range of defined standardized MCC for specific formulation needs. With decades of experience in manufacturing high quality MCC at multiple production sites on different continents, JRS is the right partner in the understanding and usage of MCC in food applications. 

Cellulosic fibers are the main constituent of the natural plant cell wall. There the fibers form a network that gives the plant stability and strength to ensure that the plant retains its shape and is protected against mechanical stress. With the VIVAPUR® Microcrystalline Cellulose portfolio, JRS transfers these natural properties of the most abundant organic molecule into food applications and concepts in the pharmaceutical industry. In this process, the crystalline components of the cellulose are specifically isolated, achieving a dietary fiber content of over 95%.

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Key Benefits of VIVAPUR® MCC

Broad Portfolio

Broad range of particle sizes for specific food concepts.

Versatile Usability

Suitable for almost any application.

Neutral Sensory

Maintains original taste and flavor profile of the food and provides a smooth mouthfeel.

Highest Level of Security

Strict quality controls and multiple production sites for global risk management.

High Quality

Non GMO

Halal

Kosher

Vegan

Gluten free

Applications of VIVAPUR® MCC

Besides its broad use in pharmaceutical applications, the MCC approval as food additive in the European Union happened already in 1975. MCC is a worldwide-accepted ingredient specified in Codex Alimentarius, Food Chemical Codex, and European Union. As ingredient with a “quantum satis” status, the EU food law allows the MCC application in diverse food categories based on functional classes.

VIVAPUR® MCC is an odorless, tasteless white powder with a high degree of brightness. Due to its practically inert chemical behavior and high physical resilience, MCC is characterized by high stability against shear, heat, and freeze-thaw cycles. 

VIVAPUR® MCC provides as multifunctional ingredient in numerous applications compactability, flowability, moisture control, anti-caking, opacity or rheological adjustment.

  • Increased dietary fiber content
  • Improving flowability of powders
  • Anti-caking, release agent and carrier
  • Compactability/ High quality binder for pellets, tablets or granules
  • Opacifying
  • Practically inert filler 
  • Rheological adjustment
Examples of Applications
Examples of Applications

Discover Further Products

VITACEL®
Oat Fiber

VITACEL® Oat Fiber

Cereal fiber naturally derived from oat hulls or stems.
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VITACEL® Wheat Fiber

VITACEL® Wheat Fiber

Cereal fiber naturally derived from wheat stems.
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VITACEL® L / LC

VITACEL® L / LC

Highly pure refined cellulose made of renewable plant-based sources with an outstanding functionality.
find out more
VIVAPUR® MCG

VIVAPUR® MCG

Colloidal MCC: Co-processed stabilizing systems, made of cellulose gel and cellulose gum.
find out more

VITACEL® Oat Fiber

Cereal fiber naturally derived from oat hulls or stems.
find out more

VITACEL® Wheat Fiber

Cereal fiber naturally derived from wheat stems.
find out more

VITACEL® L / LC

Highly pure refined cellulose made of renewable plant-based sources with an outstanding functionality.
find out more

VIVAPUR® MCG

Colloidal MCC: Co-processed stabilizing systems, made of cellulose gel and cellulose gum.
find out more

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