The task of the competition in 2021 was to propose a formulation aimed at the Silver population. To meet the expectations of the Silvers of 2021, HYDRALGA cream brings comfort, nourishment, hydration and naturalness to skin that has become thinner and weaker over time: the skin becomes smooth and revitalized with a velvety-matte feel.
A true alchemy between the film-forming marine thickener VIVASTAR CS 022 ALGINATE with a melting texture and a unique probiotic active that acts on the firmness and elasticity of the skin, HYDRALGA cream shapes and rejuvenates the facial features and provides a real feeling of well-being!
All the more innovative, its proportion of natural origin around 99%.
HYDRALGA formulation provides a melting texture, high comfort feeling on the skin, film-forming properties, freshness effect, moisturization. All these properties are given by the natural thickener VIVASTAR CS 022 alginate of JRS in synergy with calcium. This shows the multifunctionality of JRS alginates, which can avoid the use of synthetic thickeners such as carbomers or acrylate copolymers, while providing a pleasant skin feel and silicone touch without the use of silicone. Added benefit, JRS alginates are manufactured in Europe, in France, a valuable origin for cosmetic customers.
This is a door opener for new developments working on greener formulations to protect our health and our environment!